Beauty Industry

Fenty Beauty Introduces An Eyeshadow Stick

Fenty Beauty Shadowstix Longwear Eyeshadow Stick comes in a range of eight shimmer and eight matte shades.

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By: Charlie Sternberg

Associate Editor

Fenty Beauty by Rihanna has introduced Shadowstix Longwear Eyeshadow Stick—intensely pigmented shimmer and matte eyeshadow shades in an easy-to-use stick format.

Stick packaging is a popular format from everything to makeup to haircare.
 
Fenty’s eyeshadow sticks are available in a range of eight shimmer and eight matte shades.
 
Creamy, highly pigmented, and designed to layer together, Shadowstix are matched to Fenty Beauty’s Pro Filt’r shade ranges. Beauty fans can achieve defined eyes with harmonized mattes and shimmers personalized for each skin tone.
 
In a single swipe, the longwear, creamy formula delivers high-impact color without creasing, fall-out, fading, or transferring throughout the day.

It’s designed with a chiseled tip to provide complete control. It’s both flat and has a slant—to maximize precision. Users can easily add depth and dimension into the concaves of the eyes and can then flip it to line under the eyes.

The stick package is also retractable and color-matched to each eyeshadow shade. 

More Fenty News

In August, Fenty introduced two new products related to Fenty Eau de Parfum: A refillable travel set and a Fenty Parfum Body Crème.



 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by FENTY BEAUTY BY RIHANNA (@fentybeauty)

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